Here is a ‘revolution’ary concept that is being planned in the capital city of Japan -Tokyo. Spread over an area of 40,000 square feet, the vertically rotating fashion museum is the brainchild of Haiko Cornelissen along with Paul-Eric, Schirr-Bonnans and Marie Labarelle. It intends to bring a vertical shopping experience for the residents of Tokyo and visitors from around the world. It attempts to make vertical shopping as exciting as the horizontal window shopping in the Omotosando shopping district. The bottom few floors have been dedicated for parking, storage and the loading bays while the top few floors have been reserved for offices, runway, terrace and a skybar.
The actual idea has been inspired by vertical automated parking that is seen in Tokyo. Ten floors in the middle of the 20 storied structure are the exhibits. They have been organized by decades ranging from the 1920s to the present. The rotating exhibitions are made to loop through the vertical spaces of the museum. The exhibits as such have been neatly displayed through oval panes and look real elegant.
Thus, we see a different thinking here,wherein the fashions and styles come to the viewer in the order in which they actually appeared in the world! The visitor need not move at all. However, there is a second elevator-loop too which runs express to the skybar and runway located at the top of the building. A second exhibition has also been made in the facade of the building which can be viewed both from inside and outside the building.
The museum will be a great relief to the space-hungry city of Tokyo which incidentally is also the costliest city in the world!
Via: HaikoCornelissen